Description
Jordan Platten Affluent Academy 3.0 (Up to 01/2024) | 21.9 GB
Jordan, an English entrepreneur, author, speaker, and online influencer, has built a successful career in digital marketing. After being expelled from university at 23, he founded a digital marketing agency that achieved six-figure profits in under six months. Since then, he has helped businesses globally generate millions in additional revenue. Jordan’s passion for supporting others in their quest for a better life has led him to mentor thousands of aspiring entrepreneurs through various online platforms and his educational business.
Course Curriculum Overview
Week 1 – Establishing Foundations
- Core Principles and Guidelines
- Self-Identification Techniques
- Organizing Personal Environment (22:02)
- Health and Performance Enhancement
- Nutrition for Optimal Focus
- Physical Conditioning
- Mental Optimization Practices
- Overview of the Journey Ahead (14:41)
- Techniques for Shifting Focus (9:04)
- Social Media Advertising Revolution (13:50)
Week 2 – Initiating the Launch
- Setting Up Your Business (12:16)
- Introduction to the Modern Agency (7:13)
- Brand Development (14:42)
- Website and Email Setup (24:12)
- Ready-to-Use Website Templates (30:39)
- Service Offer Formula (17:21)
- Pricing Model Based on Value (25:52)
Week 3 – Sales and Prospecting
- Niche Identification
- Avoiding Common E-Commerce Pitfalls
- Developing an Attractive Offer
- Profile of the Ideal Client (7:09)
- Leveraging Existing Networks (8:23)
- 15 Lead Generation Strategies (29:32)
- Automated Lead Generation Techniques (10:35)
- Agency Management Systems & CRM (21:11)
Week 4 – Securing Appointments
- Sales Psychology Insights (20:13)
- Earning Immediate Respect (7:16)
- Self-Assessment and Strength Utilization (9:48)
- Revamped Cold Calling Methods
- Automated Mass Email Techniques 2.0
- Dominating Direct Messaging
- In-Person Engagement (8:13)
- Loom Video Approach
- High-Level Outreach Techniques
- Overcoming Objections During Appointment Setting (14:00)
Week 5 – Closing Clients
- Core Success Strategies (12:19)
- Preparing Perfectly (8:44)
- Cold Meeting Techniques (56:06)
- Warm Meeting Techniques (17:44)
- Handling Objections to Close Deals (21:47)
- Acquiring Your First Client Without Prior Credibility (10:17)
- Onboarding and Payment Processes (41:21)
- Kick-Off Meeting Guidelines (10:02)
- In-Depth Case Studies (20:44)
- Scheduling for Success (28:18)
Week 6 – Sales Examples in Practice
- Live Sales Call 1: Cold Call, Single Call Close (29:32)
- Live Sales Call 2: DM Outreach, Single Call Close (120:40)
- Live Sales Call 3: Email Outreach, Two-Call Close (62:48)
- Live Sales Call 4: Email Outreach, Call to Disqualify (33:12)
- Live Sales Call 5: Inbound, Single Call Close (31:25)
- Live Sales Call 6: Inbound, Single Call Close (45:30)
Week 7 – Mastering Marketing Results
- Marketing Psychology Fundamentals (17:47)
- Content Creation and Curation (21:14)
- Breaking Through Emotional Barriers (7:06)
- Crafting a Marketing Strategy (18:00)
- Master Calculation Tool: Break-Even ROAS, LTV (3:54)
- Client Reporting in the Post-iOS14 Era (12:46)
- Platform-Specific Training (12:20)
Week 8 – Scaling and Automation
- Meeting Agency Targets (27:56)
- Managing an Agency Remotely (8:53)
- Combating Complacency (14:54)
- Scaling Rapidly with Referrals (11:20)
- Transitioning to High-Ticket Clients (34:24)
- Securing High-Ticket Clients ($10k/month+) (19:50)
- Automated Case Study Funnel Creation (52:05)
- Complete Team Structuring Process (50:03)
- Reviewing Applications for Team Members (19:17)
- System for Media Buyer Teams (30:39)
- Sales Team Systems (49:07)
- Company Management and Reducing Dependency on Owner (22:17)
- Utilizing Third-Party Tools (4:13)
For more details, visit the course homepage: Affluent Academy.